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Salmon Arm (population 16,305) is the economic hub of the Shuswap Lakes region and a four-season tourist destination. Driving into town from the east on the Trans-Canada Highway, the panoramic view of Shuswap Lake, rolling farmland, forested highlands and mountains offers many clues to what attracts people. They come for bird watching, water activities, golf, hiking, cycling, winter activities, agri-tourism, history and the arts.
Today tourism plays a major role in the economy although the farming and fruit growing that gave Salmon Arm its start continue to be important and have adapted to appeal to visitors. And grape growing and winemaking are taking their place alongside more traditional agriculture.
But nature is still the biggest draw. Salmon Arm Bay is a major bird watching area while the whole of Shuswap Lake provides opportunities for swimming, fishing, camping, canoeing, kayaking, water skiing and houseboating.
A multitude of hiking and cycling trails let visitors explore the town, visit waterfalls and tackle the steep ascents and lookouts of Mount Ida. They also provide access to the uplands of the Larch Hills and the Fly Hills, which convert to ideal cross-country skiing and snowmobiling terrain in winter.
Source: Tourism British Columbia
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